Calm answers, plainly written.

You'll be guided through your baby's first year with gentle weekly reminders to capture a moment or memory. You add short entries and photos online, whenever it suits you. At the end of the year, everything is professionally printed into a beautiful hardcover book and delivered to your door.

No. There's no pressure to keep up. The weekly reminders are there to gently guide you, but the book is designed to work around real life. If you miss a week, you can continue whenever you're ready. This isn't about perfection, it's about capturing what you can.

Yes. You're never restricted to a specific day or week. You can add, edit, or return to entries at any time during your access period. This book is designed to move with you.

You'll receive a gentle email reminder each week to add a memory, with simple prompts to guide you.

You can use either. The website is fully mobile-friendly and works just as well on your phone as it does on a laptop or desktop.

You'll have full access to your account for up to 18 months. This gives you time to capture your baby's first year at your own pace, with extra space to catch up, edit, and review everything before printing.

Your book will need to be reviewed and approved for print within your 18-month access period. We'll guide you through the review process and give you clear reminders before your access ends, so nothing feels rushed or unexpected.

That's completely fine. You can go back and add memories whenever you like during your access period.

The book is designed to capture both milestones and everyday moments. It includes:

• Birth details and early memories

• Firsts and special occasions

• Short weekly snapshots of everyday life

• Monthly photo highlights with captions

Together, these create a complete record of your baby's first year.

Yes. The book is designed with a wide range of families, traditions, and beliefs in mind. Celebrations and milestones are chosen by each family, based on what they celebrate and value. There's no assumption of specific holidays, religious events, or traditions, the book adapts to what matters to your family.

Yes, this can be gifted to parents. The book is designed to be filled in by a baby's parents or primary caregivers. If you're gifting it, the parents will receive access to complete the book themselves over the 18-month period. It's a meaningful way to support new parents while giving them something lasting in return.

The book is designed to be completed by parents or primary caregivers. Only the account holder(s) will be able to add entries, photos, and approve the book for printing. This ensures the memories remain personal and private.

Yes. This book was created for modern families in all their forms, including single parents and all types of family structures. The language and structure are intentionally inclusive, so every family can see themselves reflected in it.

Your book is designed to be a timeless keepsake. It is:

• Hardcover

• Printed in full colour

• Professionally bound

• Made with high-quality paper

Created to be held, shared, and kept for years to come.

Yes. Your photos and writing are private and only visible to you. They are used solely for the purpose of creating your book and are never shared.